We’re excited to have found the Chromaroma project, a game that makes travelling in London engagingly colourful. Released by digital production company Mudlark, it tracks journey data from Oyster cards on the London Underground. Every time people use their oyster cards, data is recorded by TFL.
When you tap in and out at stations your route and journeys are recorded. This data capture allows ‘players’ to take part in the Chromaroma game. Your journeys can be visualised over time, creating a colourful graphic personal record of your daily journeys.
This is the gamification of commuting. As well as graphically mapping your travel there are also challenges on Chromaroma – competing for the fastest journey times between stations, for instance. It also awards points for getting off a stop early and walking, cycling or travelling outside of rush hour, encouraging exercise and smarter commuting.
Chromaroma is somewhat like the Nike Grid project, which tracked individuals running paths, in its use of real world activity mixed with online gaming and data visualisation. We’re inspired by these kind of projects because in our London Air Quality Project we want to create interactive data layers over urban daily commuter patterns to communicate the levels of pollution in the environment.
Nike Grid visualisation of running paths.
The current Chromaroma season fnishes this Sunday, while the team take a break and update the site with new Missions and Collections for the coming season: beginning again on the 4th of July. Exciting stuff, look out for the new challenges!